Imagine a jar. You have a limited amount of space, and you need to fill it with important things. Do you start with the small stuff – pebbles, sand, even water? Or do you begin with the largest items – the boulders? This simple analogy, famously illustrated by Stephen Covey, perfectly captures the essence of effective time management and goal setting. In this blog post, we'll explore the concept of 'Big Rocks' and how prioritizing them is crucial for scaling up your leadership and achieving your most ambitious business goals.